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Lee Cobaj
Travel expert, writer, consultant
Writing
As a leading freelance travel writer, and authority on luxury travel, I regularly contribute to a prestigious array of top travel titles and luxury lifestyle publications, including The Telegraph, The Times of London, and Conde Nast Traveller.
I'm based in Hong Kong, where I was raised, and although my work has taken me to over 60 countries, I specialise in writing about Asia. Recent travels have included driving a tuk-tuk across northern Thailand, trekking in the Himalayas with a yoga master by my side, swimming in a vortex of manta rays in the Maldives, and reviewing many of the region's most acclaimed hotels.
Publications I have contributed to: The Sunday Times, The Telegraph, Ultratravel, National Geographic Traveller, Conde Nast Traveller, South China Morning Post, Tatler, The Independent, Elle, Red magazine, Woman & Home, Departures, Jetsetter.com, Which? Travel magazine, Cathay Pacific Discovery, Ultratravel, TTG Luxury, Brides...
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Consulting
Using the skills I've garnered over twenty years criss-crossing the globe and working at the highest levels of the travel media, it's not an understatement to say that I am uniquely placed to identify what makes a property special and pinpoint ways to elevate it to unforgettable levels.
In the past, I've collaborated with a range of luxury properties, from urban boutique hotels, to far-flung eco-retreats, to private island resorts, and large international brands.
As well as offering insight into the overall guest experience, I can also help hotels to hone their tone of voice, come up with headline grabbing concepts, produce press releases (that journalists will actually want to read), and assist with creating memorable media trips. I'm also available to speak at events and conferences.
"Those who tell the stories rule society"
Plato
Working with me
“Lee's expertise, understanding of our editorial style and can-do attitude - often in the face of short-notice deadlines and round-the-world time differences - have made it a pleasure to call on her for copy and ideas, over and over”.
- Liz Edwards, Commissioning Editor, Sunday Times Travel Magazine.
“Lee is a great writer and a pleasure to work with. She has good ideas, always files on time, is professional and is one of the very few freelancers that I can always depend on”.
- Francisca Kellet, Travel Editor, Tatler UK.
“Lee is among my favourite writers for three reasons: her can-do attitude, engaging writing style and high-quality writing. What's more, she's easily one of the nicest, most accommodating freelancers I work with - a bonus on top of such other qualifications. Because of this, she has become the go-to person for Asian features and luxury travel for myself and many other travel editors”.
- Jill Starley-Grainger, Editor-in-Chief, Which? Travel Magazine.